I recently got engaged and I thought it would be great to have Bono appear. My brothers wife Lisa used to do PR for Bono on the Red campaign and though perhaps I could attract Bono to sing a solo while I propose… he was busy but I did pull off a great cover band of U2.
My point is that a guy named JP is pulling off a great way to not only do something unique by proposing in a commercial during the Superbowl, but all the profits of the commercial are going to a locall charity. Just another creative way to brand and attract an audience.
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